Heartfelt Greetings from Vietnam’s Leading Tea Gift Enterprise To Americans.
ABOUT US – TRA VIET
When we started, in the 2000s, tea was just a non-essential consumer product, monotonous in variety and not invested in quality. Tea was a traditional product that was very beloved, but people could not find a perfect product quality of design.
Tra Viet was born to solve that problem with its 3 strengths: Tea master, Excellent design (Packaging design) and Supply chain establishment. Our tea master exploits the vast tea regions from Bao Loc, Thai Nguyen to the rare ancient Shan Tuyet tea region of the Northwest. Dozens of new tea varieties are born one after another. The excellent design team designs gift box models that gradually shape the market with standard and solemn beauty. The showroom system is present in all 3 regions of Ho Chi Minh City, Hanoi, Hoi An – Da Nang, creating the best customer experience.
Step by step, not only tea lovers, but also businesses put their trust in gift orders, especially Tet and Mid-Autumn gifts. With the milestone of conquering hundreds of famous brands, Vietnamese Tea has established its No. 1 position in the market. Famous names such as Pfizer, Samsung, Mobifone, MB Bank, Toyota, Canon, PwC, Metropole Hotel Hanoi, Bosch, FPT, Techcombank, Boehringer, ANZ, Yola, Viettel …
We believe that Vietnam’s economy is changing rapidly, in which traditional industries need to change by creating new business models, and the global market is an exciting and challenging adventure. Vietnamese Tea is on this path every day.
“Dinh Minh Phu – Founder, Chairman”
MISSION COMMITMENT
Good tea and beautiful gifts
Delicious tea develops the taste buds of tea lovers
We have a long-standing tea culture, but in the past, most Vietnamese people only drank Thai Nguyen hook tea and Bao Loc scented tea.
We want to bring more delicious teas, rich in flavor and variety.
We do this by developing valuable raw material areas across Vietnam, along with more refined processing procedures.
The Elegant Gift – Connecting Kind Relationships Through the Art of Tea
Finding, developing and strengthening quality relationships is a must in any journey to success and happiness in life.
With the existing “connecting” role of the art of tea drinking, we know we have to do more with thoughtful, formal gifts, and full of pride with the customer’s brand. Because when the gift is given, we have to make the customer’s brand more radiant.
COURAGE
Why we can do it
To create tea products with sophisticated flavors in the most beautiful gift boxes, we have to develop our own pioneering and outstanding qualities.
Tea Master Team
Good chefs must play the role of guiding the taste buds of diners, and we also believe that only true Tea Masters can guide the experience of tea connoisseurs. We have developed a dedicated and passionate team from the very beginning until now. Their role is to guide all types of tea of Tra Viet.
World-class Design Team
The external beauty is always the first impression of a Gift. We must conquer the recipient at first sight. Not only developing a team of high-class designers, we also build design principles, material principles and manufacturing principles. Ensure the gift is impressive to the recipient.
National supply chain
A broad, resilient and reliable supply chain to serve our corporate gift customers. We understand that in addition to creating impressive gifts, we also have to lighten the burden on the marketing and gift purchasing departments of our corporate customers. We have built a strong supply system that ensures that we exceed what our customers can expect: complete gift sets, on time, delivered to their doorstep.

VISION – MISSION – CORE VALUES
Why we deserve to exist
We believe that Vietnam is on the path of strong and sustainable development. We believe that traditional industries can innovate and create by applying modern and effective business models. We believe that the global market is a great opportunity for us to cooperate and learn from each other. And we believe that Tra Viet is a typical example of that mission. We not only bring you delicious and diverse tea products, but also meaningful and luxurious gifts for you to connect with important people in your life. We always strive to develop pioneering and outstanding skills in our field, from raw material exploitation, tea processing, packaging design to supply chain construction. We look forward to sharing our passion with you through the art of tea drinking – a unique cultural feature of Vietnam.
Vision
Tea will be a popular gift, increasingly proving its high-end value and Vietnamese Tea occupies the absolute number 1 position in this market.
Mission
Connecting people through the beauty of tea art
Core Values
- The product must be admirable.
- Be kind , take care of customers, partners, colleagues, society with tact, beauty, respect and selflessness
- Work is fun
- Love tea
VIETNAMESE TEA JOURNEY
10 memorable milestones
2004
Established Tra Viet
2005
Launch of Vietnamese Tea Club – Youth Cultural House
2005
Opened Tra No training program
2008
Opening of Tra Viet Hien Quan tea house
2008
Launch of Premium Tea Gift product line
2012
Opened showrooms in Ho Chi Minh City and Hanoi
2014
Opened a chain of tea shops for international tourists: Hoi An, Da Nang, Hanoi, Ho Chi Minh City
2016
Launch of HORECA Premium Tea product line
2019
First Afternoon Tea Party for Business
2020
Launched on Amazon, officially available in North America market
2021
Opening of Showroom in District 1, Ho Chi Minh City
Behind Vietnamese Tea
A team that has worked together for nearly 20 years

Founder, CEO
Dinh Minh Phu
“The world’s admiration begins with our pride”

Co-Founder, Tea Master
Tran Thi Mong Kieu
“In tea there is the solemnity of Confucius, the ease of Lao Tzu and the wisdom of Buddha.”

Co-Founder, Chief Designer
Dinh Ngoc Dung
“Classic charm begins with texture and emotion”

Tea-Trainer
Dinh Nguyen Thanh Huyen
“I want to “see” the taste of tea in my palate”
TESTIMONIAL COMMUNICATION
Press and television






























FEATURED CUSTOMERS
Conquer top brands








































































CELEBRITY
Celebrity
























PRESTIGIOUS AWARDS
Champion of Tea Master Cup


Experience Premium Tea with Tra Viet – Vietnam’s Leading Tea Brand
19 Hai Trieu Street, Ben Nghe Ward, District 1.
44A Nguyen Van Troi Street, Ward 15, Phu Nhuan District.
Opening hours: 07:00 – 22:00 (7 days a week).
34 Giang Van Minh Street, Kim Ma Ward, Ba Dinh District.
Opening hours: 08:00 – 21:00 (7 days a week).
6 Nai Nam Street (4th Floor, Lotte), Hai Chau District.
Opening hours: 09:00 – 21:00 (7 days a week).